Brand consistency is key
branding Burtch Designs branding Burtch Designs

Brand consistency is key

Keeping your brand consistent on everything from Instagram to LinkedIn is a bit like captaining a ship. The water might be smooth sometimes and choppy at others, yes – but if you’re doing it right, someone watching from a distance sees a steady hand.

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How to plan your best brand shoot
Burtch Designs Burtch Designs

How to plan your best brand shoot

Do you ever come across someone’s website or Instagram feed and think “OH, that’s good!” It feels cohesive, with images that have similar tones and color palettes and that usually “match” from website to social.

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