Crafting the Soma Lab Fitness brand & website.
When Olivia Mendoza came to me with the vision for Soma Lab and a clear idea of how she wanted the brand and website to feel, she knew she needed a professional to help turn those ideas into a cohesive brand that captured their unique approach to fitness.
From the very beginning, we focused on collaboration. It wasn’t just about me creating something for them; it was about truly understanding their goals, their vibe, and the community they wanted to serve. Soma Lab Fitness wanted their brand to be more than just eye-catching—they wanted it to be authentic, high-quality, and deeply aligned with their mission.
When it came to designing their logo and website, I wanted every detail to reflect who they were. From high-quality visuals to intuitive design elements, everything was created to inspire confidence, trust, and motivation in their community. “Jackie heard my vision and took it to the next level!” Their message to others thinking about taking the leap? “Do it! You will not regret it! Jackie is very professional and really takes time to get to know you and the brand you’re creating. The final product is high quality and eye-catching.”
Through our initial sessions, we dove into their vision, mapping out the story they wanted to tell. The process wasn’t rushed, and as Olivia put it, “The process was lengthy in the beginning, but I learned that’s what it takes to get the best results.” We carefully crafted a brand strategy that not only matched their goals but exceeded their expectations, giving Soma Lab Fitness a foundation for growth and connection with their audience.
— Olivia Mendoza